Running a website can lead to massive success for you business, however, without the proper maintenance, you can be losing out. Some errors your site can be suffering from may be minor, such as spelling mistakes, however, there may be errors that can have significant impacts such as pending security updates.
Let's take a quick look at some that you should fix today!
Basic HTTP errors
If there are HTTP errors lurking on your site, your visitors are probably getting frustrated. Make sure to constantly review your website for these errors. Some of the more common ones include 401, 404 and 500 errors.
Spelling errors, basic content duplication and broken links
These are all easy and minor errors to fix, however they can lead to your visitors losing trust in your company or brand.
Your website’s HTML needs to follow the published HTML standards and if not, will lead to invalid HTML. Having invalid HTML leads to a multitude of things including impacted/lower SEO rankings, reduced accessibility for visitors using screen readers and other assistive technologies and browser compatibility.
Pending security updates and version updates
Having pending updates can open you up to malicious activity such as website defacing or stealing of confidential information. If you have an update pending, quickly update today!
Incorrectly inserted analytics tags
Be sure to double check that your analytics tags have been added to your code correctly. You may be missing out on valuable information that will help you improve your website. Not sure what you are doing wrong? Google offers guidelines and tutorials to get any issues sorted out quickly.
Lastly, be sure to ask yourself - Have you tested?
Testing is another key part to the success of your new site’s launch. Be sure to not miss this step. Not sure how to properly test your site? Here’s a great checklist to check out. From how to test elements such as HTML, CSS, security and performance through to SEO and accessibility, this checklist will guide you along best practices when it comes to testing. Another important tool to make use of is the W3 Markup validator.